Healthcare Industry
Anaheim Where
1,150 Attendees

Trading Ideas: The New Way to Tradeshow

Global Conferences


With a business built around strong collaboration, this client’s annual forum needed to encourage idea exchange from start to finish.


Assure that both internal and external products got a turn in the spotlight, and no one got stuck in the dreaded “bad booth” on the tradeshow floor.


The hub of the event was the Healthier is Here lounge – a networking center where product presenters showcased their solutions including our client’s integrated software. With this focused and inspiring approach, demos were more inviting and engaging and allowed attendees to experience the applications in context, rather than just wandering through the typical maze of booths.

Optum Forum external global meeting

A Fun Run supports the event focus on healthy living.

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  • Partnering with our client, we invited a variety of experts, representatives from around their field and relevant government agencies to collaborate, give feedback and participate in discussions that led to valuable insights.


  • End-to-end event management
  • Strategic sourcing and contract negotiation
  • Budget management & final reconciliation
  • Vendor selection and contracting
  • Food & beverage planning
  • Air travel & ground transportation
  • AV management
  • Registration and technology solutions
  • Website design & development
  • VIP management
  • Signage & creative development
  • On-site staffing
  • Expo hall