Healthcare
Industry
Anaheim
Where
1,150
Attendees
Trading Ideas: The New Way to Tradeshow
Global ConferencesGoal
With a business built around strong collaboration, this client’s annual forum needed to encourage idea exchange from start to finish.
Challenge
Assure that both internal and external products got a turn in the spotlight, and no one got stuck in the dreaded “bad booth” on the tradeshow floor.
Solution
The hub of the event was the Healthier is Here lounge – a networking center where product presenters showcased their solutions including our client’s integrated software. With this focused and inspiring approach, demos were more inviting and engaging and allowed attendees to experience the applications in context, rather than just wandering through the typical maze of booths.
A Fun Run supports the event focus on healthy living.
Highlights
- Partnering with our client, we invited a variety of experts, representatives from around their field and relevant government agencies to collaborate, give feedback and participate in discussions that led to valuable insights.
Services
- End-to-end event management
- Strategic sourcing and contract negotiation
- Budget management & final reconciliation
- Vendor selection and contracting
- Food & beverage planning
- Air travel & ground transportation
- AV management
- Registration and technology solutions
- Website design & development
- VIP management
- Signage & creative development
- On-site staffing
- Expo hall